Guides / Private chef / caterer

Guide for private chefs & caterers

Private chef or caterer? Want more bookings without showing your face?

You know how to make a dinner people talk about for weeks. Here is how to get more people to book you: short videos with one kitchen tip, one menu idea or one behind-the-scenes moment each, posted on YouTube Shorts, TikTok and Reels. No camera, no editor, no editing skills. This page gives you the prompt, 30 video ideas and a ready first script.

5 watermark-free videos a day, freeNo card74 languages

We get it

You're a private chef, not a video editor. You don't need to become one.

You can plate a six-course menu for twelve people and keep a kitchen calm under pressure. But video probably felt like a different job: cameras, lights, timelines, cutting, captions, music. So it stayed on the "someday" list.

With jajavideo you write (or let AI write) what you want to say. That's it. The built-in director splits it into scenes, picks a visual for every sentence, adds a natural voice-over, music and animated captions. You don't need to be a good speaker or writer either. The prompt on this page writes the scripts from your kitchen knowledge. You just check that the tips are right.

What you thought video needsWhat jajavideo needs
A camera and good lighting
Nothing. It's faceless
Hours in an editing app
One paste, a couple of minutes
Writing scripts from scratch
The prompt on this page
A voice you're happy with
300+ natural voices
A budget for an editor
5 free videos a day

Why video works for private chefs & caterers

People book a chef they've already seen. A 40-second video does that.

Most clients choose a private chef or caterer they trust, not the one with the biggest advert. Video lets them meet your food and your standards before they ever send an enquiry.

Did you know? 3.5 billion Reels are reshared every day.

Source: Meta, Q4 2023 earnings call, 2024

Did you know? 78% of US YouTube viewers say YouTube has the most trusted creators for product recommendations.

Source: Google / Kantar, 2025

Did you know? 97% of consumers read reviews of local businesses, across 6 sites on average.

Source: BrightLocal, Local Consumer Review Survey, 2026

Trust before the first call

Someone who watched ten of your kitchen tips already believes you know your craft. The call becomes a conversation about their menu instead of a pitch.

You stand out in a crowded field

Plenty of chefs have a website and an Instagram grid. Very few post useful short videos regularly. Specific tips, posted steadily, put you ahead of most of them.

Show the invisible work

A private dinner is hard to picture. A short that shows how you prep a sauce or plan a menu makes the value concrete for a client who has never hired a chef.

More places to be found

Videos give you more places to be discovered: YouTube, TikTok, Reels, your Google Business Profile and your own pages. That is visibility, which is how new clients find you.

See it before you try it

The whole process in one short tutorial

  • Signing up with Google in about 10 seconds
  • Pasting one script, or many with AAA in Bulk
  • Asking Jaja to write a script for you
  • Choosing a language, voice and caption style
  • Downloading the finished vertical video

Step by step

From zero to a week of chef videos in one sitting

Copy the chef prompt below

Add your name, your city or market, and who your clients are. Your details go straight into the prompt.

Paste it into Claude, ChatGPT or Gemini

You get 10 scripts, each teaching one specific kitchen or menu tip, each opening with a hook and ending with your name.

Check the facts like you'd check a recipe

You're the expert. Fix anything that's outdated or not how you'd say it. Five minutes.

Paste all 10 into jajavideo's Bulk tab

Sign up free, open Bulk, paste. The AAA lines split them into 10 separate videos.

Pick a voice, press Generate, then post or schedule

Each video is a vertical MP4 for Shorts, TikTok, Reels and Facebook. Post them at your own pace, or schedule them on the platforms so one goes live each week while you cook.

The format

Plain text, a Title: line, AAA between scripts

No scenes, no visual directions. Just what should be said. This is exactly what you paste:

Paste into jajavideo → Bulk
Title: Private chef tip: why your dinner party quote feels high
A client asks for a dinner party for ten and your quote comes back higher than they expected. Most of the time it isn't the food that surprises them, it's the hours they can't see. Shopping, prep, travel, cooking, serving, clearing and washing up usually add up to more time than the dinner itself. So show the breakdown. List the menu, the number of guests, the hours on site and what's included, like plates, linen or a server. When a client can see where the money goes, the quote stops feeling like a number and starts feeling like a plan. Want a quote template? Search Chef Elena Ruiz on Google.
AAA
Title: Catering tip: the menu question that saves your event
...
AAA
Title:

Topic: hook. Never read aloud. Tells viewers and YouTube what the video is about.

Text

90–130 words of narration. One tip, one concrete detail, short spoken sentences.

Credit

Your name, last sentence. Read by the voice-over, so write sites as words: "yourbusiness dot com".

AAA

Alone on a line between scripts. Ten scripts, ten videos, one paste.

Copy, paste, done

The chef prompt: 10 expert scripts in one go

Fill in your details. The prompt updates as you type. Copy it into any AI chat and paste the answer straight into jajavideo.

Prompt for Claude · ChatGPT · Gemini
You are an expert short-form video scriptwriter and an experienced private chef and caterer. Write 10 scripts for faceless YouTube Shorts, TikTok and Reels for a private chef or caterer.

About me:
- Name or business: [YOUR NAME OR BUSINESS]
- City or market: online, no specific city
- My ideal clients: families and busy professionals booking private dinners
- My focus: private dinners at home
- Language of the scripts: English

Rules for every script:
1. Teach ONE specific, practical kitchen, menu or booking tip that my clients can understand and act on. No generic ads like "Want a great dinner? Call me".
2. The first sentence is the hook: a common mistake, a myth, or a real question my clients ask. It must keep the viewer watching past the first 3 seconds.
3. 90 to 130 words of flowing spoken narration (about 30 to 50 seconds). Plain language a client understands, short sentences. No jargon without a one-line explanation. No scene directions, emojis, lists or headings.
4. Include one concrete detail: a number, a temperature, an ingredient, a timing, a real situation.
5. Only tips that are accurate today. No guarantees of bookings, income or results.
6. End with this sentence: "Want a sample menu? Search [YOUR NAME OR BUSINESS] on Google.". Write any website as words, for example "example dot com".
7. Each script covers a different topic. Mix mistakes, myths, client questions, quick how-tos, dietary needs and event planning.

Format (follow exactly):
- Start each script with one line: Title: [topic]: [hook]. The title is not read aloud.
- Then the narration as one paragraph.
- After each script, a line that contains only AAA.

Output only the 10 scripts in this format, nothing before or after. I will paste them straight into jajavideo.

Need the next batch? Reply in the same chat: "Write 10 more, completely different tips."

Where to paste it, and what happens next

  1. Copy the prompt

    Fill in your details above, then press Copy prompt.

  2. Paste it into an AI chat

    Open any AI chat in a new tab, paste the prompt and send it. You get 10 scripts back.

  3. Paste the answer into jajavideo

    Copy the AI's whole answer, open the Bulk tab in jajavideo and paste it. You get 10 finished videos.

    Open jajavideo →
Watch: prompt → AI chat → Bulk tab → 10 videos (70 seconds, with sound)

Made with this prompt

Three real chef videos, made on jajavideo

Each one is a single tip, a natural voice, a visual for every sentence and the credit at the end. Open a script to read exactly what was pasted.

Video 1 · Why your dinner party quote feels high

Read the script

Title: Private chef tip: why your dinner party quote feels highA client asks for a dinner party for ten and your quote comes back higher than they expected. Most of the time it isn't the food that surprises them, it's the hours they can't see. Shopping, prep, travel, cooking, serving, clearing and washing up usually add up to more time than the dinner itself. So show the breakdown. List the menu, the number of guests, the hours on site and what's included, like plates, linen or a server. When a client can see where the money goes, the quote stops feeling like a number and starts feeling like a plan. Want a quote template? Search Chef Elena Ruiz on Google.

Video 2 · The menu question that saves your event

Read the script

Title: Catering tip: the menu question that saves your eventWhen a client books catering, they usually send a guest count and a budget. The question they forget is the one that changes everything: does anyone have an allergy or a dietary need? A single nut allergy or a vegan guest can change how you shop, prep and plate. Ask early, in writing, and ask again a week before. Build a simple form that lists the common allergens and a space for anything else. Then plan one alternative dish that fits the whole menu, so no guest feels like an afterthought. It takes two minutes and it protects the event. Want an allergy checklist? Search Chef Elena Ruiz on Google.

Video 3 · The 3 numbers that set your catering price

Read the script

Title: Catering tip: the 3 numbers that set your priceMost new caterers price by looking at what a restaurant charges per head. That number rarely covers your real costs. Start with three numbers: your food cost per guest, your hours on site including travel and setup, and your fixed costs like insurance, transport and equipment. Add them up, then add a margin that lets you stay in business. If a quote feels tight, it usually is. Write the three numbers down before you send any price, and you'll stop guessing. Want a simple pricing sheet? Search Chef Elena Ruiz on Google.

Never run out

30 chef video ideas your clients actually search for

Each one is a full video. Paste any line into the prompt, or into Jaja inside jajavideo, and ask for a script.

Mistakes
  1. Quoting a dinner party without the prep hours
  2. Forgetting to ask about allergies in writing
  3. Building a menu with no make-ahead dishes
  4. Underestimating travel and setup time
  5. Not confirming the kitchen equipment on site
  6. Sending a menu with no prices or inclusions
  7. Buying ingredients the morning of the event
  8. Ignoring the client's oven size and fridge space
  9. Not planning for a guest who arrives late
  10. Leaving the washing up out of the quote
Myths and client questions
  1. "Is a private chef only for rich people?"
  2. "Can you cook in my small kitchen?"
  3. "Do you bring the plates and glasses?"
  4. "How far in advance should I book?"
  5. "Can you handle a vegan guest at a steak dinner?"
  6. "What's the difference between a private chef and a caterer?"
  7. "Do you do the shopping too?"
  8. "Can you work with my family's allergies?"
  9. "Why is a private chef more than a restaurant?"
  10. "Do you stay and serve, or just drop off?"
Quick how-tos
  1. Write a menu your client can actually read
  2. Ask about allergies without sounding pushy
  3. Plan a dinner party timeline from shopping to dessert
  4. Choose make-ahead dishes for a stress-free event
  5. Set a per-head price that covers your hours
  6. Build a simple client booking form
  7. Prep a kitchen you've never cooked in
  8. Pack a chef's kit for an off-site dinner
  9. Turn one menu into a week of social posts
  10. Photograph a plate with just a phone and a window

Your kitchen instinct applies here too

What makes a chef Short get watched

Think of it as plating for a phone screen. The first line is your garnish: it has to make people want the next bite.

The first 3 seconds are your amuse-bouche

Open with the mistake, the myth or the client question. If the first sentence doesn't earn the click to keep watching, nothing after it is seen.

Title as Topic: hook

"Catering tip: the menu question that saves your event" tells the viewer and the platform exactly who it's for.

One tip per video

Same rule as one sauce per plate. Three tips in 40 seconds means none sticks in the viewer's memory.

Help first, credit last

No "Book me for your next party!" openers. The tip earns attention. Your name in the last line earns the follow-up search.

Test like you test a menu

Make the same tip with three different first sentences. Keep the hook that holds viewers and reuse that pattern.

More videos, more people who know your food

You tell clients a good menu takes planning. So does an audience. You don't have to post daily, but the more useful videos you put out, the more potential clients learn your name. Make a batch in one sitting and schedule them.

Did you know? 58% of small business owners have promoted their business on TikTok.

Source: Adobe Express survey, 2026

Think bigger

More than marketing: new ways to earn with video

When a finished video costs you a couple of minutes, video stops being a cost and becomes something you can sell.

Add "a video every week" to your catering packages

Your clients need content, and most of them want video. Offer weekly Shorts as an add-on: you write the tips with the prompt, jajavideo makes the videos, and you deliver them under the client's brand. Commercial use is included on every plan, and on Unlimited you can put your own logo on the videos.

Example: 5 clients × 8 videos a month = 40 videos
Your cost on Unlimited: $27 a month in total
Your price: whatever 8 videos a month is worth to your clients

Video for your clients' Google profiles

Give local clients short videos to post on their Google Business Profile, a place where few of their competitors post anything.

Turn every event into Shorts

Paste a client's menu into the prompt and get five scripts from it. Same research, many more places to be found.

Win new markets in their language

Clients hosting international guests? Make their tips in Spanish, Japanese or Arabic. jajavideo speaks 74 languages, so you can offer what most chefs can't.

Menus that sell themselves

Send a prospect a short video explaining the top three dishes on your next menu. It's more memorable than a PDF and it shows your work in seconds.

Try it now, no signup

Let Jaja write your first chef video

Jaja is jajavideo's script assistant. Tell it your name and your clients, and it writes your first chef script right here. Like it? Turn it into a finished video in one click.

You can ask Jaja for more scripts, other topics or other languages after you sign up. Free accounts get 5 watermark-free videos every day.

JajaScript assistant
Hi! I write Shorts scripts for private chefs and caterers. What's your name or business, and who are your clients? I'll write your first video.

Price

Cheaper than one hour of a freelance editor

Free

$0
  • 5 watermark-free videos a day (≈150 a month)
  • Unlimited after that, with a small credit
  • No card

Unlimited

$27/month
  • Unlimited videos, no watermark
  • Your own logo
  • Priority queue, Bulk mode

Unlimited + Long

$47/month
  • Everything in Unlimited
  • Landscape videos up to 4 minutes
  • Top queue priority

Paid plans are monthly PayPal subscriptions you can cancel any time. The free plan needs no credit card.

Never made a video before? Start here

Every question a first-timer asks, answered

You've never edited a video and never used a system like this. That's fine. Most people who use jajavideo hadn't either. Pick any question below. Can't find yours? Ask Jaja, our agent.

Getting started

I have never edited a video in my life. Can I really do this?

Yes. You never open an editing program, never cut anything and never touch a timeline. You paste text into a box, pick a voice, and press Generate. jajavideo does every video step for you: it splits your text into scenes, picks a picture or clip for every sentence, records the voice-over, adds music and puts animated captions on screen. If you can copy and paste, you can make a video between two dinner services.

What exactly do I need before I start?

Three things: an email or Google account to sign up, a few sentences about a cooking or catering topic (or the prompt on this page to write them), and a few minutes. No camera, microphone, software, design skills or credit card.

How do I sign up?

Go to jajavideo.com and press "Continue with Google". It takes about 10 seconds. You can also sign up with an email address. No card is asked for.

What's the very first thing I should do after I sign up?

Make one test video before anything else. Open the dashboard, stay on the Single tab, and paste this:

Title: Private chef tip: what to ask before you quote
Most people ask a private chef for a price per person before they've said a single thing about the menu, and that's exactly why quotes go wrong. Before you name a number, ask three things: how many guests, any allergies or diets, and whether the kitchen has a working oven and enough counter space. Those three answers change the shopping list, the timing and the amount of help you need to bring. A quote without them is a guess. Search Copper Pot Private Chef on Google.

Choose English and any voice, press Generate, and in a couple of minutes you'll see your first finished video. After that, everything else on this page will make sense.

How long until I have my first video?

Usually a couple of minutes per video. If many people are making videos at the same moment it can take a bit longer. You can close the tab: you'll get an email the moment it's ready.

Do I need to install anything?

No. Everything runs in your browser, on a computer or a phone.

Scripts: what the video says

What is a "script"?

Just the words the voice will say in the video. Nothing technical. For a 30–50 second video that's about 90–130 words, roughly one short paragraph.

I'm not a writer or a speaker. Who writes the scripts?

You don't have to. You have three easy options. One: copy the private chef prompt on this page into Claude, ChatGPT or Gemini, and it writes 10 scripts for you. Two: inside jajavideo, type one line like "a tip about planning a dinner party for eight" and press ✨ Write script. Three: ask Jaja, the script assistant, for ideas in plain words. Your only job is to read the result and make sure the cooking advice is correct.

What's the "Title:" line for?

It names your video so you can find it later. It is never read aloud and never shown in the video. Use the pattern Topic: hook, for example Title: Catering tip: why your quote keeps growing.

Do I write anything about the pictures or scenes?

No. Write only what should be said. jajavideo's built-in director reads your sentences and chooses a matching visual for each one by itself.

How do I make people contact me at the end?

Make the last sentence your credit, for example "Search Copper Pot Private Chef on Google." The voice reads it out. If you mention a website, write it as words, "copperpot dot com", so the voice says it correctly. Jaja can also add the ending for you if you tell it your business name or phone number.

Can I fix a word or a sentence the AI wrote?

Of course. It's just text. Change anything before you paste it into jajavideo. If you notice a problem after the video is made, edit the text and make it again.

What if I run out of ideas?

Use the 30 ideas on this page, write down the questions clients ask you on the phone, or reply to the AI in the same chat: "Write 10 more, completely different tips." You can also paste one of your menus or a blog post and ask for five scripts based on it.

Bulk: many videos in one paste

What is Bulk, in simple words?

Bulk lets you paste several scripts at once and get a separate video for each one. Instead of making ten videos one by one, you paste ten scripts in one go and come back to ten finished videos.

How does jajavideo know where one video ends and the next starts?

Put a line with only AAA between scripts. Each script starts with its own Title: line. Here is the smallest possible example, 3 scripts that become 3 videos:

Title: Catering tip: count the plates, not just the guests
When you quote a catered lunch, count the plates and not just the guests. People go back for a second small portion far more often than they admit, and running out looks worse than having leftovers. Plan about one and a quarter portions per guest for the main and you'll almost always finish with food to spare. Search Copper Pot Private Chef on Google.
AAA
Title: Private chef myth: allergies are a dealbreaker
A lot of hosts apologise for a guest with a serious allergy, as if the dinner is ruined. It isn't. What actually helps is asking for the allergy two weeks ahead, not the day before, so you can plan a separate pan, separate utensils and a version of the same dish. Nobody at the table should feel like the difficult one. Search Copper Pot Private Chef on Google.
AAA
Title: Dinner party tip: the oven is your bottleneck
Most home kitchens have one oven, and that single oven decides your whole menu. If three courses all need to go in at different temperatures, something will be cold. Choose one baked dish, one stovetop dish and one cold dish, and the timing stops fighting you. Search Copper Pot Private Chef on Google.

Real scripts should be longer (90–130 words), but that's the whole idea: Title, text, AAA, repeat.

Where do I paste them?

In the dashboard, click the Bulk tab (next to Single), paste everything into the big box, choose the language and voice, and press Generate. All videos use the same voice and caption style.

Do I have to write "AAA" myself?

No, if you use the prompt on this page. It already tells the AI to put AAA between scripts, so you copy the AI's answer and paste it as it is.

I forgot the AAA lines. What happens?

If each script starts with its own "Title:" line, jajavideo still splits them correctly. AAA is simply the safest way to be sure.

Can I mix languages in one Bulk paste?

It's best to paste one language at a time, so every video gets a voice that matches. Make the English batch, then the Spanish batch.

Where do I find all the videos afterwards?

On your Videos page. Each one appears as soon as it's ready, and you get an email when they're done. Download them any time within 30 days.

The video itself

Will my face or voice be in the video?

No. The videos are faceless: real images and short clips, a natural AI voice-over, music and captions. Nobody appears on camera, and you never record your voice. That suits a chef who is mid-service far better than a ring light and a tripod.

Can I choose the voice and the captions?

Yes. Choose from 300+ natural voices in 74 languages, and from 5 caption styles: Classic, Karaoke, Word Pop, Box Highlight or Two-line.

What if I don't like how a video came out?

Press "Make it again — free". It's made again from the same script with fresh visuals, and it never counts against your free videos.

How long can a video be?

Shorts can run up to about 3 minutes of narration, but 30–60 seconds usually works best. The Unlimited + Long plan adds landscape YouTube videos up to 4 minutes.

What format is the video?

A vertical 1080×1920 MP4, the standard size for YouTube Shorts, TikTok, Instagram Reels and Facebook. Make it once, post it everywhere.

Will faceless videos make me look less professional?

Not when each video teaches a real, specific kitchen or planning tip. People judge a short by whether it was worth their time. A clear answer about portion sizes or allergies reads as expertise, and your name at the end tells them who to call.

Posting & scheduling

Do I have to post a video every day?

No. Post at the pace that suits you. The simple rule is: the more useful videos you put out, the more potential clients learn your name. Two or three a week is a fine start. Steady beats occasional bursts.

I don't have time to upload every day. What can I do?

Schedule them. Make a batch of videos in one sitting with Bulk, then use the scheduling tools that the platforms already give you for free, so one video goes live each day (or every other day) while you work.

  • YouTube: upload in YouTube Studio and choose "Schedule" instead of "Public", then pick the date and time.
  • Instagram and Facebook: Meta Business Suite lets you schedule Reels ahead of time.
  • TikTok: on the TikTok website you can set a future posting time when you upload.

One hour on Sunday can fill the whole week. Platform menus change from time to time, so look for the "Schedule" option when you upload.

Where should I post first?

Start with one platform you already use or where your clients are, often YouTube Shorts or Instagram. Once that's a habit, post the same videos on the others. They're already the right size.

What should I write in the description?

One or two sentences about the tip, your business name, and how to contact you. On YouTube, add a link to your website if your channel allows links.

Does jajavideo upload the videos for me?

No. You download each video and post it yourself, so you stay in control of your accounts.

Results

How soon will I get bookings from this?

Nobody can promise that, and we won't. Like word of mouth, video builds up over time. Give it a steady few months, look at which topics get watched, and make more like those.

How do I know what's working?

Each platform shows you views and how long people watched. Look for videos that keep people watching past the first few seconds, and repeat their topic and opening style.

My first videos got few views. Did I do something wrong?

Probably not. New accounts often start slowly while the platform learns who your videos are for. Keep posting at your own pace, make your first sentence stronger, and keep each video to one clear tip.

Do these videos help me get found online?

They add visibility on YouTube, social platforms and your Google Business Profile, and can keep visitors engaged on pages where they're embedded. No video guarantees new clients or bookings, so don't promise that to anyone.

Clients & business

Can I make videos for my clients and charge for them?

Yes. Commercial use is included on every plan, so you can publish videos on a venue's or a client's account and sell video as part of your catering or events packages.

Can I put my own logo on the videos?

Yes, on the Unlimited plans. Every video is watermark-free, or carries your own logo if you want it.

Can I make videos in my clients' languages?

Yes, in 74 languages including right-to-left ones like Arabic, Persian and Urdu. Ask the prompt to write in that language, then pick a voice in the same language.

Free plan & price

Is it really free?

Yes. Every day you get 5 completely watermark-free videos, about 150 a month, with no card. After those 5, you can keep making videos with a small "Made with jajavideo" credit.

When do my 5 free videos reset?

Every day at 00:00 UTC.

Do failed videos or redos count?

No. Only finished videos count, and "Make it again" is always free.

What do the paid plans add?

Unlimited ($27/month): unlimited watermark-free videos, your own logo, priority in the queue. Unlimited + Long ($47/month): everything in Unlimited plus landscape videos up to 4 minutes. Both are monthly PayPal subscriptions you can cancel any time.

Ask our agent

Questions about making videos as a private chef or caterer? Ask.

Never made a video? Not sure what to write, how Bulk works or how to schedule? Ask Jaja in your own words. It knows jajavideo and it knows what private chefs and caterers need.

JajaAnswers questions for private chefs & caterers
Hi! Ask me anything about making videos for your chef business: getting started, scripts, Bulk, scheduling, clients or the free plan.

A better way to get clients

Don't work harder — work smarter.

Let your videos bring you clients, and let the clients come to you.

Your first 5 videos are free today

You know how to make a dinner people remember. Let them see it.

You're an expert in your kitchen. Short videos are one of the fastest, easiest ways to show it, and you don't need to be a speaker or a writer: the prompt writes the words, jajavideo makes the video.

Start free →
Questions? Ask Jaja